Display Advertising (CPM) Campaign: Display advertising is very helpful to communicate Brand communication and information to consumers in a visual, rich and entertaining way. We work with Google to manage display advertising campaigns to build your brand. Google Display Network includes several sites such as Google Finance, Gmail, Blogger, YouTube, Google partner sites, and mobile sites and apps that show Ad Words ads matched to the content on a given page.
The Display Network can help advertisers do the following:
- Use appealing ad formats to reach a wide range of customers with broad interests
- Build brand awareness and customer loyalty
- Increase engagement with customers
- Choose more specifically where their ads can appear, and to what type of audience
Re marketing: Re marketing is a powerful way to stay engaged with your target audience. This powerful technique lets you show ads to users who’ve previously visited your website as they browse the web anywhere on Google display network. we will present your consumer with highly relevant ads and offers across the Web, thereby making sure your brand is on top of their mind when they’re ready to buy. This technique can improve your ROI significantly.
Social Media Marketing: Brands are increasingly using social media to connect with consumers, search / track / analyze conversation about themselves and identify topics of interest of their consumers. Brands with varying degree of success are using these insight in PR, Branding & campaign tracking to measure ROI, Competitor tracking and consumer engagement.
our Social Media Experts on the basis of your brands objective, will develop Social Media Strategy and under BOT (Build – Operate – Transfer) model execute the same. Our team of qualified Brand Strategists will help you build your Brand franchise on leading social media channels. We have successfully used Social Media platforms such as Facebook, Twitter, LinkedIn, Google+ etc. to help brands connect with their consumers.
NON-PAID DIGITAL MARKETING SERVICES
SEO (Search Engine Optimization): SEO is a technique which helps search engines find and rank a site higher than the other sites in response to a search query. Our SEO Experts will work with you to identify appropriate keywords basis your product or service offering and will help you optimize your site by developing appropriate unique content. Our experts know how search engines work and what people search for, they will identify the actual search terms or keywords typed into search engines. They will also optimize your site beyond keywords/content by looking into and editing your HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. We will also promote your site to increase the number of back links, or inbound links to improve its search ranking.